Thought Leadership Academies: Session 4 Registration opens: 04-06-2026 15.00

Great founders don’t just speak to the media—they shape the conversation.

In an era where every headline can influence your company’s reputation, the most successful founders know how to take control of their narrative, pitch stories journalists actually want, and show up in interviews with clarity, confidence, and credibility.

At this academy, you’ll learn how to navigate the media landscape strategically: crafting story angles that land, building relationships with the right journalists, and mastering interviews so your message comes through-no matter the pressure. This is not PR theory. It’s practical, founder-focused thought leadership training designed to help you stay in control of your reputation, increase visibility, and build trust with the public, investors, customers, and the broader ecosystem.

This academy is also a peerspace for top founders who want to strengthen their voice in the public conversation-and communicate with intention, authority, and integrity.

 
Session 4 – Owning the Media Landscape: Pitching Stories That Land & Mastering Interviews
In this session, you’ll explore how to confidently engage with journalists, craft stories that resonate, and step into interviews fully prepared—so you stay in control of your narrative and come across as the most credible version of yourself. Alongside expert insights, you’ll also gain practical tools for handling quotes, headlines, and on-the-spot pressure.

This session will feature two talks:

Pitching Stories That Land

Learn to develop timely, relevant, and newsworthy pitches. Explore storytelling techniques that resonate with journalists and position your company as a thought leader. Walk away ready to pitch with precision and confidence.

Guest speaker: TBD

Owning the Spotlight

Learn to prepare for interviews, deliver key messages, bridge to your narrative, and handle tough questions with credibility. Manage quotes, headlines, and unexpected moments with calm authority - turning every interview into a chance to strengthen your brand and elevate your profile.

Guest speaker: TBD
As always, the session will conclude with a founder roundtable moderated by Alex Tolstrup, co-founder of Comundo and former VP of Communications at Trustpilot.

 
Who Can Join?
To participate in the Thought Leadership Academy, you must be a Founders Growth Club member. However, you may attend your first Thought Leadership Academy session without being an FGC member if you meet the eligibility requirements. FGC membership is required for all subsequent sessions.

If you’re a founder ready to shape the narrative, master the media, and lead with confidence—join us.